One Day Workshop

Turning Experience Into Opportunity

With Meetings & Events Management increasingly coming under the spotlight, the ability to measure performance and drive results has never been more critical.

Traditionally, revenue management has been overlooked in M&E spaces due to inconsistent metrics and a lack of market benchmarks—but this is rapidly changing as innovative products and tools emerge. Now, Sales Teams and Revenue Managers must grasp the intricacies of revenue management in the M&E sector to stay ahead and maximise every opportunity for growth.

What will you learn?

Develop Revenue Management Skills for the complexity of M&E performance.

Who is this course for:
For those who work in M&E venues, Sales teams and Revenue Mangers that wish to work with M&E teams.

Fundamentals of Revenue Management
Understand different matrix and the information they give
Difference between accommodation and M&E
Develop Strategic Pricing Strategy
Reading market trend

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